Havaianas sbocciano in primavera

Scritto da on 24 marzo 2009 in Ambient, Web 2.0 - 68 Commenti

Il 21 marzo di quest’anno centinaia di Havaianas sono sbocciate nei prati vicino ai principali monumenti europei.

Dalle immagini avrete capito che non si tratta di fiori, ma di infradito.

Un esempio di ambient che troverà nuova linfa anche su Web e social network.
Pensate a quanti vedranno queste foto caricate dai loro amici su Facebook o su Flickr.
E alla voglia che avranno di mettersi in infradito e godersi la primavera.

Colore, sole, viaggio. Questo è il mondo con cui Havaianas vuole essere identificato.

E questo è un bel modo di comunicarlo.

68 Commenti on "Havaianas sbocciano in primavera"

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    Per i fan di Havaianas che ha amato il “Spring Pursuit”, la marca brasiliana continua a celebrare le stagioni, e questo week-end, è l’estate che incontra la moda!
    Ciò accade http://www.havaianas-and-summer-are-now-friends.com/ e potete seguire l’operazione su Twitter sul http://www.twitter.com/havaianassummer.

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