Due campagne in una

Pubblicato il 27. mag, 2009 da in Campagne Stampa, Non Conventional

No, non vi state sbagliando: questa è una campagna stampa di H&M.
somatoline-cosmetic-guerilla2No, non vi state sbagliando. Questa è anche la campagna stampa di Somatoline, crema anticellulite.
somatoline-cosmetic-guerillaTra i due brand, chi ci guadagna?

Entrambi o solo Somatoline?
E H&M sarà stata d’accordo a quest’uso delle sue pubblicità o non starà proprio sprizzando di gioia?

Vuoi vedere altri esempi di ambush marketing?

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